To be clear here, I am concerned primarily with getting new players and then keeping them. By all means throw the bitter old vets (me included) a bone but in all honestly the PVE needs to be the primary focus now. For too long the focus has been all on the PVP side of things, gamma islands, MPC's etc. All great work by the devs, but where has it got us ? Minimal population and next to zero PVP.
Why??
Time to step back and take stock, for a start perp has to compete with a lot of good F2P games, so we have one hand tied behind our back straight off. I'm going to use the royal pronoun "we" to mean the entire remaining player base( including the DEVS), because it's going to take all of us.
We have one chance at this (steam release) and we better get it right. First up let me say for PVE CONTENT, CONTENT, CONTENT!!
I know the devs have been working on this and that's great to hear. Consider these points.
Industry: As far as PVE is concerned it's all arse about face! Make factories just as efficient (or maybe nearly) on Alpha as they are on gamma. PVE people will WANT to build stuff. Don't restrict them or try and force them into situations they are not comfortable with, give them the oppotunity. When the gamma concept was released it came with a nerf to everything on alpha. WTF ? I mean PVE people pay for subscriptions too right? Now, before you all scream at me, consider that the gamma and beta islands should be the source of rare RESOURCES needed in these factories.
Resources: Complete rethink needed here.. Remember we are talking about PVE so the amount and location of resources needs redoing. Also I don't think the random spawning of fields has really worked. This may be another factor that contributed to people leaving. You know I have not seen one blood red ore field on gamma yet! To be honest I can't remember the last time I saw a blood red resource field. In any case we need to revisit the resourse side of things with the focus on the new player and PVE
Missions: Well as Jita said there are other games out there with some good mission systems, we could learn from them..
I really like Ludlow's storyline content idea, that's exactly the sort of thing to attract and keep people playing. We have everything we need for PVP except population.. Time to focus on PVE and see if we can boost that population and thus have a resource pool of players that we can try and encourage to come PVP.
Remember: If you keep them playing, you keep them paying!
Sorry for the great wall of text..