Topic: - Territorial control by factions gained through pvp -
Make a new mission type: Territorial control. Each faction hands out this mission and if you accept it, you are fighting for that faction and gaining reputation with it (possibly each npc starter corporation of that faction).
If you have accepted the mission, you can enter a teleporter that brings you to some new island which has several outposts. Each outpost must be conquered and can not be taken back for some certain amount of time (let's say 60 Minutes). If one faction controls all outposts at any given time, the battle is over and you can not retake the outposts for a certain amount of time. While the island is controlled by a certain faction, only people with positive standings can enter it and use the facilities there. These facilities and also the npc spawns/mineral fields, etc. should have an advantage over beta islands ... or wait! It could be beta islands you are fighting for :-). Anyways, if you accept a mission for one faction, no matter if you win or loose the battle, you gain certain amount of reputation for the faction you accept the mission and loose a certain amount (equal high) for the other two factions. If you participate in faction warfare and destroy bots fighting for the other factions, you gain/loose standing for each kill. You should also gain standing for each lost bot :-).
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It would be of course player defended, probably you could add some base defence with NPCs if one side has lots less pilots. Maybe for each human player self destruct one npc robot. I would somehow balance it through the numbers that are able to join MAXIMUM and a requirement that you need at least a certain number of pilots to conquer an outpost.
Another option in regards to balance could be the allowed robot types. Probably you could offer a mission for each type and can only accept one at a time. Also if let's say 10 people accept for heavy mech, only smaller bot types are left at mission terminal. The teleporter would require you to use the correct robot type. That way you could prevent people from
I would go that far that you can not swap faction whenever you like but require a certain corporation reputation or personal reputation and also prevent working for another corporation if your standing is too high with another faction. The mission is not only for reputation changes but also to pay some NIC. As this can be seen as high risk mission, the gain should not be too bad either.
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Faction reward could be faction items, bots, nic, discount on some stuff if you get higher reputation, etc.
With different Faciton warfare islands, with different advantages and on different timers there would be possible PVP action all around the clock.
P.S.: I know, similar ideas have been discussed already!