(reserved)

I'll support but this is really not needed Inda.  One of the biggest marketing tools is at the hands of the developer.  If They are serious about a sustainable population we would see some serious effort to push out the changes in missions to Betas then when the winter steam sale hits, push the game for 75% off.  Yes 75%.  Get people through the door and support a community.  Now during the sale there is a things we can ALL do.  LOGIN, even if you just idle your characters in general chat, push the online numbers up and stay focused for a week or two with keeping as many logged in to general chat as possible.  Inda honestly, this is in the Devs hands.

I would see any other opinions and we can further discuss. Maybe you are right. The Campaing would start at 2016 somewhere so we have time.

I just constantly searching the possibilities about the game success.

I can support this with $20 or so.

It's looks like a kickstarter for the game.
Beause the first reason for low population is that Perpetuum is a top secret project.

Altera,

Thank you the response, I think closely to the same, but many players said before MARKETING, MARKETING, MARKETING, so I thought taht would help.

Also I will try to further explain a bit.

I like the idea of Inda even if it has to be proper done to avoid "pissing $$ away".

The last 24 month I see a constant flow of player entering and leaving due to "too less activity".
You could not hold every of these players, because this game has features that fit not to every player. I think it is normal that 50% of player joining this game, learn that this game it is not their style of play. Some leave due to "XX stinks" "YY is bad" and "always ZZ". Some will leave anyway because of a new game popping on market and other will leave because of RL changes. There is no way any advert can keep those parts, but with good placed advert you can avoid those leaving due to lack of activity.

Only Devs know exactly how many copies they sell per month, or how many agent log in every week, but every day I spend some more time I meet some new players and they often ask why it is so empty.

You wont retain new players without a playerbase for them to integrate in to.

You wont have a playerbase without a reason for a reasonable number of people to either join or return at once.

Nothing in the development cycle for this year (which in perpetuum terms will run till 2017) has that pulling power.

Your never gonna bring in enough new players at once to do that, its just not going to happen.

You might bring back enough old people to do that if you pandered to their whims with a (decent) rebalance and some new bots and weapons. You would have to advertise it right and tease it coming, meeting development deadlines and build anticipation. The community trust in development is shot so it would be a big ask. Even then the ability to produce this kind of communicated on time content has so far never been demonstrated.
FTP would bring in an influx and possibly even keep them but you’re talking 18 months of development to make a FTP game work and still make money.

All in all the game is ***.

Months ago I made a post basically offering the devs free money for agreed new content and they didn’t want it. Pissing money away on marketing is just a waste of time until you can get the developers to wake up and change how they do business. Can you imagine what would happen to Eve’s playerbase if they promised 25 new changes by Christmas and delivered none of them? If they made a patch that completely destroyed balance in PvP and meant that everyone used the same three ships? Eve would die a death. And it should.

Biggest help to players would be if Vets stopped recruiting them into their 214646th alliance-against-POE and just left the newbies figure out the game at their own pace in their own time.

They're new not stupid, let them make their own corps they'll ask in help chat if they want something.

Best marketing that can be done for this game can all be done for FREE. Reddit, Facebook, MMORPG.com etc. Game needs trial accts again though. Save the advertising for when there is something to advertise.

Zoom how about an email to all inactive accts that are now free to play letting them know whats been going on and they can now play for free? I know its been suggested before but dont know if anything was ever done.

Zoom, u must email every time when new devblog or update... It is not difficult after all, right?

Trion, square enix and blizzard spam the *** out of me even though I'm not subscribed to their newsletter and guess what?  I just made 70$ worth of purchases at all of them.  Don't be afraid of a little spam.  Goes a long way.

lifehack for Zoom:

SELECT * FROM subscribers
UPDATE subscribers SET newsletters = REPLACE(newsletters, 'NO', 'YES')
commit

do newsletter email